ALMA MORALES

SENIOR CREATIVE AND VISUAL LEADER

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ALMA MORALES

SENIOR CREATIVE AND VISUAL LEADER

HOLA!

I鈥檓 a creative leader and designer with 12+ years of experience turning complex ideas into clear, compelling visuals.

I鈥檝e led and created designs for major federal agencies, including DHS, CISA, SAMHSA, NIH, and ONDCP, and crafted award-winning campaigns for iconic travel brands such as Royal Caribbean, Celebrity Cruises, and Universal Studios.

At ICF Next, I serve as the design team lead for a cybersecurity design team, where I build streamlined workflows, launch high-impact campaigns, and shape the visual voice of national security initiatives. Before that, I led creative strategy for global travel clients, designing immersive digital experiences across channels.

My approach blends design thinking, storytelling, and strategy, with a healthy dose of curiosity and collaboration. I love solving creative challenges, growing teams, and delivering work that makes an impact.

HOLA!

I鈥檓 a creative leader and designer with 12+ years of experience turning complex ideas into clear, compelling visuals.

I鈥檝e led and created designs for major federal agencies, including DHS, CISA, SAMHSA, NIH, and ONDCP, and crafted award-winning campaigns for iconic travel brands such as Royal Caribbean, Celebrity Cruises, and Universal Studios.

At ICF Next, I serve as the design team lead for a cybersecurity design team, where I build streamlined workflows, launch high-impact campaigns, and shape the visual voice of national security initiatives. Before that, I led creative strategy for global travel clients, designing immersive digital experiences across channels.

My approach blends design thinking, storytelling, and strategy, with a healthy dose of curiosity and collaboration. I love solving creative challenges, growing teams, and delivering work that makes an impact.

SKILLS & TOOLS

SKILLS & TOOLS

馃帹 Graphic Design & Visual Storytelling

  • Web & Print Design
  • Motion Graphics
  • Social Campaigns
  • Federal & Corporate Branding

馃 Design Thinking & UX/UI

  • Responsive Design
  • Typography
  • Storyboarding & Wireframing
  • Prototyping
  • 508 Compliance / Accessibility

馃懃 Leadership & Collaboration

  • Creative Direction
  • Team Mentorship
  • Cross-functional Teams
  • Client & Stakeholder Engagement

馃捇 Development & Workflow

  • HTML / CSS
  • Jira
  • Trello
  • Agile Process

馃洜 Tools & Platforms

  • Adobe Creative Suite
  • Figma & Sketch
  • InVision & Abstract
  • WordPress & SharePoint

馃帹 Graphic Design & Visual Storytelling

  • Web & Print Design
  • Motion Graphics
  • Social Campaigns
  • Federal & Corporate Branding

馃洜 Tools & Platforms

  • Adobe Creative Suite
  • Figma & Sketch
  • InVision & Abstract
  • WordPress & SharePoint

馃 Design Thinking & UX/UI

  • Responsive Design
  • Typography
  • Storyboarding & Wireframing
  • Prototyping
  • 508 Compliance / Accessibility

馃捇 Development & Workflow

  • HTML / CSS
  • Jira
  • Trello
  • Agile Process

馃懃 Leadership & Collaboration

  • Creative Direction
  • Team Mentorship
  • Cross-functional Teams
  • Client & Stakeholder Engagement

EDUCATION

University of Phoenix聽 路聽 MBA – Emphasis in Marketing 路 2015

San Diego State University 路聽 BA – Applied Arts and Science 路聽 Art Major: Emphasis in Multi-media 路 2012

EDUCATION

University of Phoenix聽 路聽 MBA – Emphasis in Marketing 路 2015

San Diego State University 路聽 BA – Applied Arts and Science 路聽 Art Major: Emphasis in Multi-media 路 2012