B2C RESPONSIVE & INTERACTIVE WEBSITE
THE PROJECT
As a part of the Celebrity Cruises High Targeting Campaign, we designed a brand new visual language and multi-platform website in which interactive elements such as quizzes, maps, videos, and user generated content are utilized to showcase the Celebrity Cruises brand. This immersive online experience supplements the segmented direct mailers created throughout the ongoing campaign, enabling potential consumers to become actively engaged while learning about Celebrity Cruises’ brand.
YourWorldisOpen.com is a call-to-action driven site that has become a “hub” where multiple social media marketing campaigns direct traffic to Celebrity Cruises travel experts and provide monthly nationwide offers, all in one site. Because the offer ended, the site is no longer live.
THE CLIENT
Celebrity Cruises
MY ROLE
Creative / Art Director
Lead Graphic Designer
Visual & UX Design
SKILLS / TOOLS USED
Wordpress · Ceros · Wireframe · Photoshop · Illustrator · HTML/CSS · Responsive Design
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