The SELECT Hotels & Resorts program is a curated collection of four- and five-star luxury properties who’s main target audience were exclusively travel agents. However, due to the great success of the program, it became time to expand its targeted audience to consumers.

As a result, I designed the semi-annual SELECT Magazine-a glossy, high-end magazine full of articles tailored to attract the attention of diverse consumers by displaying rich imagery and content. Additionally, I provided suppliers the option of showcasing their distinguished  luxury hotels and resorts to a wider audience which significantly increased marketing profit.